REDnote Announcement on Managing False Advertising in Transactions

Dear REDnote Buyers and Merchant Partners,

To maintain a healthy platform ecosystem, foster a positive shopping environment for consumers, and regulate live-streaming/product promotion practices, we have introduced the “Management Regulations for False Advertising in Product Promotion.”

False advertising not only harms consumers’ rights but also undermines fairness and transparency within the community. Below are the main forms of violations—please read carefully and adhere to the guidelines!


📌 Main Forms of False Advertising Violations

1️⃣ False Effect Claims

Exaggerating or misrepresenting a product’s effects during live streams or in promotional posts, which may mislead consumers.

2️⃣ False Efficacy Claims

Making unsupported or exaggerated claims about a product’s efficacy in promotional content, using misleading tactics to market the product.

3️⃣ Use of Prohibited Advertising Terms

Using words or phrases in promotions that do not align with the product’s actual performance, thereby misleading or deceiving consumers.


📌 Measures for Handling Violations

Depending on the severity of the violation, merchants and creators involved in false advertising will face the following penalties:

  • Content Publishing Restrictions: Limiting the ability to publish content.
  • Traffic Reduction: Reducing the exposure of products or shops.
  • Shop Restrictions: Adjusting the status of the violating shop.
  • Account Suspension: Severe cases of false advertising will result in permanent account suspension.

Together, Let’s Maintain a Healthy Transaction Environment

REDnote is committed to providing users with a truthful and transparent transaction space, and this requires the support of every merchant and creator!

  • Ensure that product promotions accurately represent product information, avoiding any form of false advertising.
  • If you encounter violations, use the platform’s reporting function to inform us, and we will address them promptly!

Disclaimer: If any content on this site inadvertently involves infringement, please contact us through our designated communication channels. Kindly provide relevant proof of infringement or a detailed explanation, and we will promptly verify and address the matter. We are committed to respecting intellectual property rights and upholding legitimate interests. If the claim is confirmed, we will take immediate action, including but not limited to removing the relevant content or making necessary adjustments. Thank you for your understanding and support!

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